InsiderFlow › Glossary › What is compound interest?
Compound interest is the gain generated on previously earned gains: the silent engine of long-term growth.
If you reinvest your gains instead of spending them, next year's return is calculated on a larger base. At first the effect is imperceptible, but over decades it becomes explosive: it's why starting early matters more than investing big.
The "rule of 72" gives a quick estimate: divide 72 by the annual return to get the years needed to double your capital. At 7% a year, about 10 years.
On InsiderFlow these concepts come alive on real data: what big funds and insiders are buying, explained every day.
The quote is probably apocryphal, but it captures the idea: exponential growth always surprises human intuition.
By reinvesting dividends and coupons (or using accumulating ETFs) and staying invested as long as possible.